How to personalize your website for AWeber subscriber list segments

By connecting AWeber to ConvertFlow, you can now personalize your website for your AWeber subscriber segments.

Using ConvertFlow's visual builder, you can design landing pages, forms, popups, surveys, quizzes, sticky bars, embedded content and more, all of which can be dynamically displayed on your website to returning AWeber subscriber segments based on conditions.

Dynamically displaying website content for AWeber subscriber segments

Once you've connected your AWeber account, you'll now find these AWeber targeting condition options: 

  • If custom field contains value in AWeber
  • If custom field does NOT contain value in AWeber
  • If person is subscribed to list in AWeber
  • If person is NOT subscribed to list in AWeber

When building a call-to-action in ConvertFlow, to display it only for a certain AWeber contact segment, head to the Launch page and you'll be able to add AWeber targeting conditions by clicking "Add Condition".

Click the dropdown field to select a condition type, and you'll now see there are AWeber targeting conditions to select from.

Select a condition type, enter any additional info needed for the automation and then click "Create Condition".

Once you've clicked to create the condition, it will then display above in the targeting conditions list for that CTA. If you want to delete it, click the "X" icon to the right of the condition.

Personalizing website content with AWeber subscriber fields

Using ConvertFlow's personalization merge tags, you display dynamic text content using AWeber contact fields.  
Some ideas for merge tag personalization on your website include:
  • Greeting returning contacts by their first name to welcome them back to your website
  • Localizing your messaging by mentioning the current subscriber's city, state and country.
  • Displaying the AWeber subscriber's custom field interest selections in your website copy

For example:   Welcome back ({person.firstname}), are you shopping for your ({person.aweber.PET_TYPE}) today? Check out our latest ({person.aweber.PET_TYPE}) toys...

When ConvertFlow syncs a contact record with a AWeber subscriber, it pulls in their AWeber subscriber fields to populate these personalization merge tags. 
In ConvertFlow's CTA builder, when editing text elements, click on the "Personalize" option and you can add preset contact field merge tags, as well as merge tags for your AWeber custom fields. 

Personalizing funnel outcomes for AWeber segments 

In ConvertFlow, you can build multi-step funnel pages, forms and surveys that conditionally display personalized outcomes to people based on their progress, as well as based on their contact segmentation in AWeber.

For example, by using conditional actions, when a returning AWeber contact on your website engages with a survey, you can display a personalized outcome of that survey based on their current AWeber list subscription, as well as apply a specific AWeber tag.

You can also use skip logic to tailor your funnels for returning contacts based on their current AWeber segmentation. An example of this would be skipping contacts of a certain AWeber list past the email collection step of your funnel, so they don't have to re-enter their email address.

Targeting Sync – How to target your existing AWeber subscribers

ConvertFlow syncs a visitor's tracking with their AWeber subscriber record when either...  
  1. The visitor submits a form
  2. The visitor visits your website with their AWeber ID in the URL
So, this means once ConvertFlow is installed on your website, you will be able to target all of your new form submissions by their AWeber data. 
However, if you want to sync the tracking with your existing AWeber subscriber database, all you have to do is append their subscriber details to your email hyperlinks in AWeber, and ConvertFlow will sync their visitor session with their AWeber data.  
You would do this by adding...

?aweber_id={!email}

...to the end of all of your AWeber email’s links, like how you would add any other URL parameter. 

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