Targeting website visitors by Autopilot contact data
CTA targeting and dynamic website personalization with Autopilot contact data
ConvertFlow makes it easy to display targeted CTAs to your website visitors and Autopilot contacts by their Autopilot segmentation data.
This means you can personalize your website for each of your Autopilot contacts.
How to dynamically display CTAs to your website visitors by their Autopilot tags
Once you've connected your Autopilot account, ConvertFlow's campaign targeting conditions now include Autopilot targeting options, such as...
- If person is subscribed to list in Autopilot
- If person is NOT subscribed to list in Autopilot
How to personalize your website content with Autopilot contact data
When ConvertFlow syncs a person's tracking with their Autopilot contact record, it pulls in their Autopilot contact fields if the field isn't already present on the contact record in ConvertFlow.
Then, using ConvertFlow's CTA builder, you can add merge tags to your content for website personalization, using Autopilot data.
Targeting Sync – How to target your existing Autopilot contacts
ConvertFlow syncs a visitor's tracking with their Autopilot contact record when either...
- The visitor submits a form
- The visitor visits your website with their Autopilot ID in the URL
So, this means once ConvertFlow is installed on your website, you will be able to target all of your new form submissions by their Autopilot data.
If you want to sync the tracking with your existing Autopilot contact database, all you have to do is append their contact details to your email hyper links in Autopilot, and ConvertFlow will sync their visitor session with their Autopilot data.
You would do this by adding...
...to the end of all of your Autopilot email’s links, like how you would add any other URL parameter.
Autopilot web tracking integration
ConvertFlow will store the Autopilot web tracking identifier on an anonymous visitor's record and then associate it with their Autopilot contact when they become a lead.
This way you don't lose the web tracking functionality of Autopilot by using ConvertFlow's forms.
Social data research on your Autopilot contacts
Any Autopilot contacts synced with ConvertFlow will have their profiles (with social data research) appear in your ConvertFlow contacts area.
Their ConvertFlow contact record will appear upon form submission, or upon clicking a "Targeting Sync" link from your Autopilot emails.
Any social data ConvertFlow finds, that is not present in the contact's Autopilot fields will be passed to Autopilot, to help you personalize your email marketing campaigns.